A new report outlining the growth of the pop up retail sector in the UK. This is leading towards new mobile technologies by EE to establish connected retail.
Britain’s Pop-Up Retail Economy 2015 Blurring the lines between pop-up and traditional retail A report by the Centre for Economics and Business Research August 2015
- Danielle Wightman-Stone
- Monday, 17 August 2015
The pop-up retail sector is growing at 12.3 percent and is currently now worth 2.3 billion pounds to the UK economy, according to ‘Britain’s Pop-Up Retail Economy’, the second annual report into the pop-up sector from Centre for Economics and Business Research (Cebr).
The report, commissioned by EE, found that pop-ups now account for 0.76 percent of total UK retail turnover, up from 0.6 percent the year before, an increase of more than 200 million pounds in sales, plus the sector now employs more than 26,000 people.